RGI Leads

RGI Leads serves the final expense and Medicare markets with exclusive digital leads at competitive price points. The company has built a solid reputation among independent agents, particularly in the final expense space where their Facebook-generated leads perform well for agents who have a consistent follow-up process.

At $15-25 per lead, RGI sits at an attractive price point for exclusive leads — lower than many competitors while maintaining reasonable quality. Their leads come primarily from social media campaigns and targeted digital advertising, and the exclusivity means you are not racing other agents to make contact. Many agents report that RGI leads have good contact rates relative to their price point.

The limitations are typical of mid-tier exclusive lead vendors. Volume can be inconsistent depending on your market and the time of year. Customer support is adequate but not exceptional. The company does not offer a CRM or many of the value-added tools that some competitors bundle with their leads. For agents who just want clean, exclusive leads at a fair price without the bells and whistles, RGI delivers a solid product.